# David Eid > Marketing strategist and founder of Ignis, a premium performance-based > marketing agency in Sydney, Australia. Average client generates $3M+/year > revenue and 1M+ views/month. Ignis guarantee: 1,000,000 views in 6 months > - or you don't pay until we do. David Eid is a 25-year-old Lebanese-Australian marketing strategist who has built and scaled six businesses. He generated 50M+ views in his first 3 months of building a personal brand from zero. Founder and CEO of Ignis (ignis.au). Based in Sydney, Australia. - Website: https://www.davideid.co - Agency: https://ignis.au - YouTube: https://youtube.com/@mrdavideid - Instagram: https://instagram.com/mrdavideid - TikTok: https://tiktok.com/@mrdavideid - LinkedIn: https://linkedin.com/in/mrdavideid - X/Twitter: https://x.com/mrdavideid ## Docs - [Full site content and article index](https://www.davideid.co/llms-full.txt): Complete information about David Eid, Ignis, all services, pricing, client outcomes, expertise topics, and summaries of all 41 blog articles with links. - [Blog RSS Feed](https://www.davideid.co/feed.xml): Latest articles from David Eid on marketing growth, AI, personal branding, and business strategy. - [Sitemap](https://www.davideid.co/sitemap.xml): All pages on davideid.co. ## Blog - Marketing Growth - [How to Get 1 Million Views in 6 Months](https://www.davideid.co/blog/how-to-get-one-million-views-in-six-months): The exact framework behind the Ignis guarantee. - [Why Most Marketing Agencies Fail Their Clients](https://www.davideid.co/blog/why-most-marketing-agencies-fail-their-clients): The agency model is broken. Here is what actually works. - [Marketing Agency Sydney: How to Choose](https://www.davideid.co/blog/marketing-agency-sydney-how-to-choose): Practical guide to choosing a marketing agency in Sydney. - [What is Performance-Based Marketing](https://www.davideid.co/blog/what-is-performance-based-marketing): How performance marketing ties agency compensation to results. - [Content Marketing vs Paid Ads](https://www.davideid.co/blog/content-marketing-vs-paid-ads): How to use content and paid together to build a compounding engine. - [How to Build a Marketing Funnel](https://www.davideid.co/blog/how-to-build-a-marketing-funnel): The three-stage funnel that generates $3M+/year for our average client. - [The Complete Guide to Meta Ads in 2026](https://www.davideid.co/blog/meta-ads-guide-2026): How to run profitable Meta campaigns from creative to scaling. - [Google Ads vs Meta Ads](https://www.davideid.co/blog/google-ads-vs-meta-ads): Where to put your ad budget based on your business type. - [Marketing Metrics That Actually Matter](https://www.davideid.co/blog/marketing-metrics-that-actually-matter): The only numbers you should track. - [The Future of Digital Marketing in Australia](https://www.davideid.co/blog/digital-marketing-australia-2026): What is coming for Australian marketing. - [How to Write Ad Copy That Converts](https://www.davideid.co/blog/how-to-write-ad-copy-that-converts): Frameworks for high-converting ads. - [Lead Generation Strategies That Work in 2026](https://www.davideid.co/blog/lead-generation-strategies-that-work): What is producing real results right now. - [Local SEO for Sydney Businesses](https://www.davideid.co/blog/local-seo-sydney-businesses): How to dominate local search in Sydney. ## Blog - AI & Automation - [AI Marketing in 2026: What Actually Works](https://www.davideid.co/blog/ai-marketing-what-actually-works-in-2026): What is actually working in AI marketing right now. - [How to Use AI for Content Creation](https://www.davideid.co/blog/how-to-use-ai-for-content-creation): Using AI without sounding robotic. - [How We Use AI at Ignis](https://www.davideid.co/blog/how-we-use-ai-at-ignis): Behind the scenes of our AI-powered marketing operation. - [Will AI Replace Marketing Agencies?](https://www.davideid.co/blog/will-ai-replace-marketing-agencies): AI will not replace agencies. Agencies that use AI will replace those that don't. - [How to Train AI on Your Brand Voice](https://www.davideid.co/blog/how-to-train-ai-on-your-brand-voice): Building a brand voice document that makes AI write like you. ## Blog - Personal Branding - [Zero to 50M Views in 3 Months](https://www.davideid.co/blog/personal-brand-zero-to-50-million-views): The exact strategy behind 50 million views in 90 days. - [LinkedIn Personal Brand Strategy](https://www.davideid.co/blog/linkedin-personal-brand-strategy): The 2026 playbook for B2B founders on LinkedIn. - [Why Every CEO Needs a Personal Brand](https://www.davideid.co/blog/why-every-ceo-needs-a-personal-brand): Founder-led content as the most efficient growth channel. - [How to Write Hooks That Stop the Scroll](https://www.davideid.co/blog/how-to-write-hooks-that-stop-the-scroll): Hook frameworks that generated 50M views in 3 months. ## Blog - Business Strategy - [The Attention Economy Explained](https://www.davideid.co/blog/attention-economy-explained): Why views are the new currency. - [The Marketing Department is Dead](https://www.davideid.co/blog/the-marketing-department-is-dead): Why lean teams with AI outperform traditional departments. ## Optional - [Email Marketing is Not Dead](https://www.davideid.co/blog/email-marketing-is-not-dead): Why your email list is the only marketing asset you fully own. - [Marketing Budget: How Much to Spend](https://www.davideid.co/blog/marketing-budget-how-much-to-spend): How to calculate the right marketing budget. - [How to Calculate Marketing ROI](https://www.davideid.co/blog/how-to-calculate-marketing-roi): Simple framework for calculating marketing ROI. - [The Real Cost of Bad Marketing](https://www.davideid.co/blog/the-real-cost-of-bad-marketing): How to calculate the true cost of underperforming marketing. - [Marketing for Startups](https://www.davideid.co/blog/marketing-for-startups-where-to-start): Zero-budget playbook for startups. - [Retargeting Ads Guide](https://www.davideid.co/blog/retargeting-ads-guide): How to set up retargeting campaigns. - [Video Marketing Strategy](https://www.davideid.co/blog/video-marketing-strategy-small-business): Video marketing for small businesses. - [Marketing Automation Guide](https://www.davideid.co/blog/marketing-automation-beginners-guide): How to start with marketing automation. - [AI for Small Business Marketing](https://www.davideid.co/blog/ai-for-small-business-marketing): Practical AI stack for small businesses. - [AI Ad Creative: What Works](https://www.davideid.co/blog/ai-ad-creative-what-works): Using AI for ad creative that converts. - [AI Competitor Analysis](https://www.davideid.co/blog/ai-competitor-analysis): Using AI to monitor competitors continuously. - [AI Killing Generic Marketing](https://www.davideid.co/blog/ai-killing-generic-marketing): Why specificity is the new competitive advantage. - [Future of AI in Marketing](https://www.davideid.co/blog/future-of-ai-marketing-predictions): Where AI marketing is heading next. - [AI Tools for Marketers](https://www.davideid.co/blog/ai-tools-every-marketer-should-use): The 7 categories of AI tools that actually save time. - [How to Repurpose Content into 10+ Pieces](https://www.davideid.co/blog/how-to-repurpose-content-into-10-pieces): Producing at scale without burning out. - [Social Media Strategy for B2B](https://www.davideid.co/blog/social-media-strategy-for-b2b): B2B social strategy that generates leads. - [Why Your Website is Not Converting](https://www.davideid.co/blog/why-your-website-is-not-converting): The 7 conversion killers and fixes.